What is SEO?
Search Engine Optimization (SEO) refers to the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs) through various techniques and strategies. It involves optimizing the website's content, structure, and technical elements to make it more accessible and appealing to search engines like Google, Bing, or Yahoo. SEO aims to increase organic (non-paid) traffic to a website by ensuring it ranks higher for relevant search queries.
PCDM Marketing School
This course will teach you what you need to optimize your business on search engines. This process has many steps and layers. On this course, we will go through them, and get you to a successful start for your business.
Leisha P. - Entrepreneur
When I started my candle company, I needed to promote my products on social media networks like Facebook, Instagram, Pinterest and TikTok. I would get only 3 or 4 likes and comments from family members and friends, but nothing more. I was struggling to get leads, and find new clients. Once I took the SEO Domination Course, my leads skyrocketed, and today I am able to get my own candle warehouse, instead of working out of my garage. Thank you, PCDM!
Jason M.- Financial Advisor
I am a financial advisor, with more than 25 years experience. When we got a website, we realized people couldn't find us online. Once our company team took the course, we got right to work on our SEO, and got our company page to be on the top of search engines in less than two weeks! We didn't even have to pay Google or Bing any money to place our company on top. It was pure organic work. This is a great course!
Mark R. Tattoo Artist
We launched our tattoo parlor right after Covid. We struggled like any small business, but had some understanding on digital marketing. We just didn't understand too much SEO. Once I took the course, I fixed most of the issues on our social media and on our website. Now, we have a booking system on our website that we couldn't afford before, and now we added more employees to the business. We are going to open a second branch 20 minutes from our first business. The course is a value to my business.
Example Curriculum
- Introduction
- What is SEO?
- Importance of SEO
- The Role of Search Engines Like Google and Bing
- How Search Engines Index and Rank Content
- Understanding keywords and key phrases
- What Are Keywords and Key Phrases?
- Why Are They Important?
- How to Identify Keywords and Key Phrases
- Best Practices for Using Keywords and Key Phrases
- Types of SEO
Certificate of Completion
We believe in learning by doing. That's why this masterclass offers practical exercises, real-world case studies, and interactive projects to give you the experience you need. You'll also get a certificate of completion once the course is done.
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